When facing down the most popular franchise in US history, confidence is essential.

And while DICE has issued confident words before concerning the upcoming war between Battlefield 3 and the new Call of Duty , EA CEO John Riccitiello has just made the boldest statements yet . In an investor's meeting, the EA boss acknowledged that they have a "big competitor" but at the end of the day, DICE has the best horse.

"But head-to-head with Call of Duty in Q3, we have the superior game engine, a superior development studio, and a flat out superior game. Our goal is to significantly gain share in the huge FPS category and to put the other team on defense."

As most everyone knows by now, Battlefield 3 utilizes DICE's new Frostbite 2 engine, which has looked amazing in early game footage. On the flip side, CoD has used the same engine (oft-upgraded, of course) since 2005 and Activision has said it's "counterproductive" to build a new one. Added Riccitiello:

"A lot of people are telling us they want to play this game on day one. This game is designed to take that game down. If you’re looking for a battle of the titans – Red Sox vs Yankees… Microsoft or Google – and what the tip-off point is for this holiday season, this is it."

Well, even the most optimistic analysts aren't willing to say Battlefield 3 will outstrip the new CoD (likely Modern Warfare 3 ) in the sales department. But as far as many gamers are concerned, what matters most is the overall quality…and at this rate, it's hard not to put DICE in the driver's seat.

Just bear in mind that the new CoD should be announced very soon…

Related Game(s): Battlefield 3

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The Doom
The Doom
9 years ago

D: !tuoba gniklat m'I tahw s'tahT

Ben Dutka PSXE
Ben Dutka PSXE
9 years ago

Any more posts like these will be deleted.

…it's just too weird. 🙂


Last edited by Ben Dutka PSXE on 5/4/2011 9:47:17 PM

Killa Tequilla
Killa Tequilla
9 years ago

What if that is a language? Like Polish or something?

The Doom
The Doom
9 years ago

-_- ?ti tuoba driew s'tahW ?stsop ym htiw gnorw s'tahW


Last edited by The Doom on 5/4/2011 10:00:47 PM

WorldEndsWithMe
WorldEndsWithMe
9 years ago

It's written backwards for God's sake!

Killa Tequilla
Killa Tequilla
9 years ago

Oh lol did not notice…

The Doom
The Doom
9 years ago

o_0 …gniees m'I tahw ton si tahT

Clamedeus
Clamedeus
9 years ago

Your keyboard might be messed up or something Doom.

Lawless SXE
Lawless SXE
9 years ago

Dude… Virus 😛


Last edited by Lawless SXE on 5/5/2011 12:03:41 AM

RadioHeader
RadioHeader
9 years ago

I'm having elbuort reading the forward posts now. He's broke my brain!

!mooD uoy nmaD

frylock25
frylock25
9 years ago

if your seriously not doing that on purpose and it really is a virus or something that is one funny virus.

@radioheader i sat here for like 2 minutes trying to figure out what the hell elbourt meant lol damn its to early for this.


Last edited by frylock25 on 5/5/2011 9:03:08 AM

gangan19
gangan19
9 years ago

I like the creativity, I'm jealous I didn't come up with it first. 🙁

🙂

BikerSaint
BikerSaint
9 years ago

That's what you're talking(gibberish)about.

Mdash0009
Mdash0009
9 years ago

might be better but wont beat its sales (very unlikely anyway)

Zorigo
Zorigo
9 years ago

I agree it probably wont, CODs fanbase is too large and COD wont change the formulae anytime soon so they'll keep gettin the same game over and over and think its amazing.
But this game is gonna be miiiiiiiiles beter and i know it!

Jawknee
Jawknee
9 years ago

Meh, I just hope it's fun. I don't care if it destroys CoD or not. CoD is already killing itself with it's crappy last gen graphics, dated gameplay and yearly releases.

rogers71
rogers71
9 years ago

Have you not realized yet, the COD masses care nothing about graphics. It's all MP perks and maps.

COD will outsell BF3 2:1, I can just about guarantee that. It is sad because Battlefield is a great game and you can tell that they try to put the best game possible on the shelf. Unfortunately, it just doesn't matter to most. Especially todays 'twitch' crowd.

Don't get me wrong, it will still sell good but no way it comes close to COD.

Jawknee
Jawknee
9 years ago

I guess. I got bored with those things 3 Call of Dooties ago.

Nas Is Like
Nas Is Like
9 years ago

@rogers71

Black Ops may not have had very good graphics, but Modern Warfare 2 did. They had amazing graphics. Are you really that ignorant to say the fans don't care about graphics?


Last edited by Nas Is Like on 5/4/2011 10:47:15 PM

Jawknee
Jawknee
9 years ago

Are you really that desperate to defend a mediocre franchise that you must insult people you don't agree with?

By the way, MW2's graphics were far from amazing. Character models looked decent but the environments looked like card board crap.

Nas Is Like
Nas Is Like
9 years ago

lol, decent. You are a blind hater. You can't see or observe for s–t.

Ignorance is bliss. And ignorant people deserve the insults they get. It's no surprise that you're defending them, when you're one of them.

Jawknee
Jawknee
9 years ago

Cool your jets Bone Thugs. Not everyone is going to agree with you. Deal with it or get lost.

Clamedeus
Clamedeus
9 years ago

And how are they being ignorant? Because they don't like the same game as you? people have different opinions no need to insult someone over an opinion.

That's pretty childish, like people say;" If you don't have anything nice to say, don't say anything at all." Instead of posting 5th grade remarks to someone, construct a post on why you disagree with that person and not in an insulting manner, that stuff doesn't fly around here.

shootu
shootu
9 years ago

Jawknee the only reason why you hate COD is cause you get your ass kicked by twelve year olds. Go play indian jones lego and STFU!

Lairfan
Lairfan
9 years ago

And yet again I think we'll see a higher quality FPS sell less than CoD. I'm hoping Battlefield 3 can pull off an upset, but I'm not holding my breath.

I do know one thing though, and that's that I'll be owning BF3 come this fall, and not CoD: whatever the hell it is now.

StangMan80
StangMan80
9 years ago

Me too! (: Die COD, Die!!!

StangMan80
StangMan80
9 years ago

Me too! (: Die COD, Die!!!

shootu
shootu
9 years ago

Die mustang Die FAIL

BikerSaint
BikerSaint
9 years ago

You go, Battlefield!

Simcoe
Simcoe
9 years ago

No way, I want them to stay! 😉

Qubex
Qubex
9 years ago

It's insane… I hope COD goes down. Battlefield 3 is partly the reason I am moving over to PC for these types of games, but keeping the PS3 for exclusives.

It looks superb and I can't wait for it…

Q!

"play.experience.enjoy"

Killa Tequilla
Killa Tequilla
9 years ago

This is why I love DICE! This is good guys, this is good for us all because its all competition. Last time I checked competition was a good thing because when there is competition, there tens to be a quality product. If DICE is competing with Call Of Duty, then guess what? Call Of Duty will return the favor and maybe, just maybe, Call Of Duty might change their engine and it might be a playable title.

DirtySkillzHD
DirtySkillzHD
9 years ago

Not trollin' but ben im sure I remember reading this article before a month ago, here on psx ,same title:BF3 Designed To Take Down COD

WorldEndsWithMe
WorldEndsWithMe
9 years ago

nope

Killa Tequilla
Killa Tequilla
9 years ago

@World trust me he didn't type that last part in, he copied and pasted.

Lawless SXE
Lawless SXE
9 years ago

Yup… but it had different content. Nevertheless, it was Riticello with fighting words then and… it's the same all over again. You'd think PR guys would be able to come up with something more creative than just saying the same things over and over.

wiiplay
wiiplay
9 years ago

Duty calls, and it isn't calling Activision!

WorldEndsWithMe
WorldEndsWithMe
9 years ago

I'm positive it will be a better game, but the problem is they admitted they won't "dumb down" the game. CoD nuts kind of need the game to be as simple as possible. If you add one single change to the controls from the CoD set up then the game becomes unplayable to those fans.

Quality does not equate to high sales the way it should. Mediocrity is popular.

StangMan80
StangMan80
9 years ago

so true. Sad, but true.

Lawless SXE
Lawless SXE
9 years ago

Great song Stang…

FxTales
FxTales
9 years ago

I only just watched that 12 minute gameplay vid on youtube. Holy cow I had no idea. I'm not big on fps, the last one I bought was Killzone 2 but heck, I may just get this.

Either that or show it to my fps inclined brother, then he can buy it.

dkmrules
dkmrules
9 years ago

keep in mind that the graphics are rendered for the pc version. The ps3 version wont look nearly as good unfortunately.

Jalex
Jalex
9 years ago

I don't doubt for a minute that 'Battlefield 3' will be superior to whatever 'Call of Duty' brings this or any other year. Heck, I've yet to play a 'Call of Duty' that was superior to 'Battlefield 2', so this is about as sure as it gets.
Of course, 'Call of Duty' still has a name brand to sell it's games in considerably larger amounts than 'Battlefield' will likely ever reach, but that won't matter to non-bandwagon first-person shooter fans.

Killa Tequilla
Killa Tequilla
9 years ago

HEY! it's Donald McMiller! I just noticed because your picture was zoomed in! I know who it really is though, Snakes Brother!

LittleBigMidget
LittleBigMidget
9 years ago

Lmfao, what delusional fantasy is EA living in? Battlefield will never overthrow COD.

StangMan80
StangMan80
9 years ago

Any true gamer hopes COD get's put in it's place. And it looks like Battlefield is the game to do it.
I'll already put my life on battlefield 3 being better then COD(MW3?)
Sales no, but BF:BC2 was better then Black ops.
I still think that COD4:MW is COD's best game. I loved it. Hated COD ever since because they can't improve on there game.

I hope FPS players(COD ppl are not gamers)will wake up and realize that the last 3 games all have been the same thing. Battlefield and Kill zone has been the number one FPS for years now.

BF3 is day one buy for me!

DIE COD, DIEEEEEEEEE!!!!!!!!!!!!!!!!!!

Nas Is Like
Nas Is Like
9 years ago

"Our goal is to significantly gain share in the huge FPS category"

Proof that video games are now serious business.

Clamedeus
Clamedeus
9 years ago

I think it has been if I'm not mistaken.

BIGRED15
BIGRED15
9 years ago

@little big midget, eventually, enough outdated installments in the franchise will send player's some where else. I've said it before and i'll say it again. Any industry that's prime focus deals in sales of electronics are always going to have to innovate in order to continue to appeal to the masses. Codmw3 will likely out sell BF3, but what is going to happen if the new cod does nothing to innovate and all people start trading the obsolete "activision doomed" franchised for something a bit more advanced? That would be a stat that i'd like to see. (ratio of people whom after playing MW3 are most likely to switch to something like BF3)

LittleBigMidget
LittleBigMidget
9 years ago

People will not care if the next COD and the next is the exact same. The drones will continue to buy from Activision no matter what. My point is that EA has this ridiculous dream of taking COD down, which is never going to happen. Also, if DICE doesn't STFU, they will continue to alienate their console audience. "Herp derp console vers. is trash, buy da PC version console version sucks derp." < statements like those are going to turn alot of console gamers away.