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Online Retailer Reports “Unprecedented Demand” For PS4

Last week, UK retailer GAME said pre-orders for the PlayStation 4 were already performing very well , and now another retailer is seeing immense demand for Sony's new console.

According to NowGamer , online retailer ShopTo has reported "unprecedented demand" and says their traffic tripled on the night of the PlayStation Meeting, which is of course when Sony unveiled their new system.

The PS4 has been the "biggest pre-order success in the company's history" and so far, Killzone: Shadow Fall and Watch Dogs have been the most pre-ordered titles, although DriveClub is also pretty popular. The announcement of the PS4 also increased registrations at ShopTo, mostly so customers could get their deposit down on the new console. Lastly, it helps that potentially great new software has been revealed because after all, gamers don't respond without the games .

He did add that although the console holds a £399.95 price tag at the ShopTo website, it isn't official and "nothing has been confirmed from anyone." We'll probably have to wait until E3 for that but in the meantime, the PS4 appears to be a hot item.

UK Retailer Expects PS4 To Revive A Lagging Game Market

The PlayStation 4 could go a long way toward reviving the flagging video game market in the UK.

GAME category director Charlotte Knight told VideoGamer that so far, PS4 pre-orders are "performing very well" and the retailer is seeing "incredible excitement and interest" from consumers."

She added that it appears the gaming community in the UK has really taken to Sony's new console, and the launch of the system will definitely "boost retail sales." Said Knight:

"Historically, the videogames industry has always been cyclical in line with the release of new hardware. Whilst that might change as the gaming landscape evolves, right now we can be certain that the next generation of consoles will boost retail sales. On top of that, it will mobilise developers to keep pushing the boundaries of gaming – and that's great for both gamers and for the industry as a whole."

There's no doubt that people seem happy with what they've seen of the PS4 thus far. However, it's important to note that GameStop in this country hasn't started taking pre-orders on Sony's new console just yet; you can, however, sign up for a First To Know information program . Will you be one of the first to reserve the PS4?