You know you're a big deal when "South Park" decides to make fun of you.

Sony's PlayStation 4 releases in North America today, and Microsoft's Xbox One will hit store shelves next week, on November 22. This has unsurprisingly led to massive gamer fallout, as the next-gen system wars are in full swing.

A lot of it is embarrassing but some of it is entertaining. For instance, "South Park" decided to poke some fun at the ongoing debate in the latest episode, "Black Friday." The full clip can be seen below; it's pretty funny. As for the show's creators, Trey Parker and Matt Stone, they'll be getting both consoles. As Stone said at E3: "Both. We're rich. We don't have that problem." No, I guess they don't.

Also, don't forget that after multiple delays, South Park: The Stick of Truth is set to release for current-gen consoles and PC in March 2014.