Love it or hate it, the free-to-play model will probably flourish in the next generation.

Most analysts believe we'll see more developers and publishers embracing the "freemium" model, and Sony Computer Entertainment CEO Andrew House agrees. In a recent Wall Street Journal interview , he said to anticipate an increase in the number of free-to-play projects:

"We may well see free-to-play games on console be a much bigger factor. It will be a big part of the console landscape in this generation," he added. "But it may ramp up first in Japan because there is more experience of developing those free-to-play gaming experiences."

CCP Games chief marketing officer David Reid also told the WSJ that it's really "only a matter of time before free-to-play gets big on the console." CCP's free-to-play open-world shooter DUST 514 released on the PS3 earlier this year, and that's obviously only the beginning. Do you support the free-to-play model? Maybe it has its uses and it can be appealing to play a game for free right out of the gate. On the other hand, taken to extremes, it could really suck.

What do you say?