Virtual reality has a lot of promise but before Electronic Arts dives in, they want to see improvements.
EA CFO Blake Jorgensen spoke about the subject during the 2014 UBS Global Technology Conference (as cited by GameSpot ), and he said they're "clearly experimenting" with VR right now but motion sickness is causing a problem:
"It's very exciting; the challenge is if you are at all even slightly motion sick prone, it's very tough. I've seen people within 30 seconds have to take the goggles off because … it is so immersive. It's an incredible experience and I think there's a huge opportunity but there's some technology steps that have to be played out and I think so ways to make sure people enjoy it but don't get sick by it too quickly."
Jorgensen adds that if VR does take off, either as a standalone or as part of any of the platforms EA currently supports, "we'll be there to build games." He also thinks EA's franchises are "incredibly well set up for virtual reality" due to the huge, immersive worlds in the likes of Assassin's Creed , Dragon Age , Mass Effect , and Watch Dogs .
Do you think VR is the wave of the future?