Before we get to it, let us refresh your memory: a certain promotional video for Dead Island raised quite the ruckus, remember?

It threw Techland's open-world zombie-slayin' adventure into the limelight, even if the trailer wasn't indicative of the gameplay (or even the story, for that matter). But it was so good that it attracted attention elsewhere and now, Lionsgate has a big announcement.

Today, Lionsgate has revealed it has optioned film rights from publisher Deep Silver to develop a film feature inspired by Dead Island . Lionsgate co-COO and Motion Picture Group President Joe Drake made the announcement and clearly, he and others were swayed by the tremendous impact of that emotional, dramatic trailer. The ad, by the way, got over 1 million hits in the first 24 hours of its arrival online, and nearly 10 million views after two days. Wired Magazine, College Humor and G4TV all dubbed it the best video game trailer of all time. It even won the Golden Lion in Cannes at the International Festival of Creativity, which is the advertising industry's highest honor.

Dead Island will also inspire upcoming graphic novels, full novels, and "other extensions." The film "will be an innovation of the zombie genre because of its focus on human emotion, family ties and non-linear storytelling." Said Drake:

"Like the hundreds of journalists and millions of fans who were so passionate and vocal about the Dead Island trailer, we too were awestruck. This is exactly the type of property we’re looking to adapt at Lionsgate – it’s sophisticated, edgy, and a true elevation of a genre that we know and love. It also has built in brand recognition around the world, and franchise potential."

The movie is currently in the "early development stage" but already has producers: Sean Daniel ("The Mummy," "Tombstone," "Dazed and Confused") will be at the helm through his Sean Daniel Company, and Stefan Sonnenfeld, a pioneer in the production field who has worked with J.J Abrams, Michael Bay and Gore Verbinski, will assist as well. The game shipped over 1 million units in its first week and received critical acclaim; we liked it, too , despite a few technical misgivings.

So, you up for the Dead Island movie?

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Deathb4Dishonor
Deathb4Dishonor
9 years ago

Can't give much of an opinion till i see a trailer or something… Hopefully in won't suck like almost every other Zombie movie out there… Although i really did enjoy Zombieland

shadowpal2
shadowpal2
9 years ago

…you meant recent zombie films right? Recent films produced by Hollywood in general suck majorly.

You can't go wrong with Romero.

thj_1980
thj_1980
9 years ago

Probably that trailer is what even got people's attention, I knew about this game way back in 2008 or 2009 whichever one. I remember reading they had problems with the ps3 version in development or something.

Might think about picking this one up soon.

Jdogtoocool
Jdogtoocool
9 years ago

yeah the trailer was what got me to pay some attention to this game, but i have yet to try the game out. Looks kool though i don't think there's a lot of FPS zombie survival horrors out so definitely some originality right there

leatherface
leatherface
9 years ago

They will release this movie with bugs, then patch it on Saturday night. hahaha

Syn
Syn
9 years ago

Hahahaha, awesome comment. I'd give you 10 thumbs up if I could.

Great Game though, bugs aside.

allDFlavors
allDFlavors
9 years ago

Gah… I used to intern for them. Lionsgate is about the last company anyone wants to touch this idea.

WorldEndsWithMe
WorldEndsWithMe
9 years ago

I just snagged DI off ebax. Can't wait to hack some zombs this weekend.

I still can't believe people were so blown away by that trailer, it was really good but wow just because you do some obvious emotional appeal and run it backwards people get that in a tizzy? I mean, Memento was good but not revolutionary.

Anyway, Lionsgate usually get's a B+ with this kind of thing so I'm going to be optimistic.

Cesar_ser_4
Cesar_ser_4
9 years ago

you cannot tell me the saw movies were not awesome world

WorldEndsWithMe
WorldEndsWithMe
9 years ago

B+ is pretty good compared to where most horror films land on the spectrum I'd say.

Syn
Syn
9 years ago

I will only see this if the theme song remains, "Who do you Voodoo, Bitch!?" and if Phil LaMarr gets to play the role Sam B.

In all seriousness, I will more than likely see this no matter what they decide to do to the story. If they follow the people from the trailer (IDK how, but Hollywood could figure that) it could be a good story, or any family dynamic like that. However what would make me appreciate a film based on the game would be to actual references, and nods to the work of the devs over at Techland, cameos or references to the game for the players to really feel that connection to the game.

What they should avoid… Resident Evil, where the games and films are vastly different with loose connections to the VG characters, and zombies really being the only anchors for players of the games to associate to the game we loved. If they wanted to do it close right, they should have followed the book. At the very least

NoOneSpecial
NoOneSpecial
9 years ago

I love dead island and this is great news (provided it's a good movie, but we all know the history of video game to film adaptions). Sometimes Dead Island can be so frustrating though, haha

Jdogtoocool
Jdogtoocool
9 years ago

wow this is kind of funny but expected hollywood has officially run out of ideas

LimitedVertigo
LimitedVertigo
9 years ago

Sorta related to the topic. Anyone else seen the nude video/images of one of the girls in Dead Island? Evidently she wears a skirt and doesn't have any underwear underneath, it's pretty funny. Full on vaginal glory.

Syn
Syn
9 years ago

What's funny is how up in arms people got over it, meanwhile you're decapitating undead humans with blood pouring out all over the sand. You'd almost have to be looking for it to see Xian's cooter, I bet some dev at techland is really getting his Lulz right now though.

LimitedVertigo
LimitedVertigo
9 years ago

Ya, I agree. It was certainly for the lulz.

TheManOfAction
TheManOfAction
9 years ago

They better cast Ving Rhames!

___________
___________
9 years ago

oh lord another game to movie adaptation!
i can see it now, a cheesy plot line, mindless action staring the rock.
hey, that sounds familiar, wonder why………
ah, yes that crappy doom movie!
god, ill never get that night of my life back.
ūüôĀ

Danny007
Danny007
9 years ago

A zombie movie, how original.

Chelsea United
Chelsea United
9 years ago

Every failed zombie movie brings us one step closer to a gem… maybe world war z will be that gem?