The ultimate shooter showdown is only months away, and one analyst believes EA might just cut into Activision's gargantuan lead.
While it's inevitable that Call of Duty: Modern Warfare 3 will outsell Battlefield 3 by a wide margin, Wedbush Morgan analyst Michael Pachter says two factors could cause long-time CoD fanatics to "defect" to EA's camp. The first involves the Call of Duty Elite premium subscription service, which was met with some negative feedback when it was first announced.
"We expect EA’s game [Battlefield 3] to perform exceedingly well, eclipsing the 6.5 million units sold by the last iteration, and think that Activision’s introduction of Call of Duty Elite (its premium subscription service) could cause a small number of loyal Call of Duty players to defect to EA’s game."
The other factor relates to quality; Pachter adds that if Battlefield 3 receives a 90+ average review score on Metacritic, even more Call of Duty fans will gravitate towards EA. Of course, at the end of the day, MW3 could outsell the 20+ million wonder Black Ops – the best-selling video game of all time in the US and UK – while BF3 might struggle to hit 7 or 8 million units.
Well, such is the way of the craze.
Related Game(s): Battlefield 3