In order to keep the shooter fans satisfied, the developer needs to continually offer fresh content. It seems to be a rule of the new generation.
And in retrospect, DICE believes they didn't correctly support last year's stellar title, Battlefield: Bad Company 2 . Now, Battlefield 3 executive producer Patrick Bach says they have "a lot of really interesting plans" to keep their new title relevant. In speaking to Game Informer , Bach had this to say on the subject:
"We have a big focus on sustaining the game. To be honest, Bad Company 2 was a bigger success than we anticipated. We did not account for that. We sold a lot of copies and don't feel bad about where we were, but looking back, we should have released more, bigger content earlier.
The challenge is to build a game, and then have more people coming on before the project is done to start building extra content because it takes a lot of time to get stuff out. Even if you're done with something it takes another one-to-two months to get it on the net so to speak. We've learned our lesson now, and have a lot of really interesting plans for how to keep the attention of the players. We can do better in that area."
The first piece of DLC for BC2 didn't release until three months after the game launched, but it seems clear DICE won't be repeating that mistake. Is it too much for us to hope that some of that bonus content will be single-player-related? Oh, I know…nobody cares.
Related Game(s): Battlefield 3