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It’s Sony’s E3 To Lose

We're not stepping onto a soapbox to confirm any rumors or even to add more weight to said rumors. We're merely making an observation: at this point, it really seems like Sony should absolutely dominate E3 2009.

Of course, we specifically keep an eye on Sony-related rumors and news for the upcoming show, but as we're gamers first and foremost, we're interested in all major occurrences at E3. Therefore, we've been looking towards Microsoft and Nintendo to see what they may have planned; what kind of bombshells they may be planning to drop. …for whatever reason – and trust us, we've looked – we really can't seem to find much. While on the flip side, we're currently examining a whole horde of PlayStation-oriented rumors, many of which would be downright gigantic if they came true in a few weeks time. A PlayStation 3 price cut alone might trump anything the competition brings to the table, but there's also the possibility of a redesigned PS3 and a new PSP (the PSP Go! is a much talked-about name now), along with potentially immense software announcements. We're still waiting to see Team ICO's project, and there's a good chance Hideo Kojima is going to show off whatever he's working on. And let's not forget about the very high probability of a new Twisted Metal and the admittedly slim chance we'll hear about Kingdom Hearts 3 .

Really, at this point, it's Sony's show to lose. The only way they come up short behind the competition is if all of the previously mentioned items fail to appear at the show. Besides, you have to give the edge to Sony heading into the show to begin with; we've already seen Killzone 2 this year and the rest of 2009 has several other huge exclusives ( inFamous , Uncharted 2: Among Thieves , MAG , Heavy Rain , etc.). Normally, we don't like to say "so-and so 'won' E3," but let's face it: this is a competition, and it always has been. We should at least own up to facts, as unflattering as they may be. And at this point, Sony is absolutely in the driver's seat…let's just hope they don't drive off a cliff.

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Zemus101
Zemus101
14 years ago

and I can't wait to watch all of this unfold over the next little bit. Hope they don't get my hopes up for all this new stuff. I like new stuff…


Last edited by Zemus101 on 5/18/2009 10:19:26 PM

Alienange
Alienange
14 years ago

It's becoming the the WWE of consoles. It's ok to like a couple of the wrestlers, but you always have your favorite.

Will Nintendo even be showing up this year after last years embarrassment?

GuernicaReborn
GuernicaReborn
14 years ago

Nintendo is on a completely different playing field. They should hold their conference at a craft fair to make sure all the soccer moms see it.

Hexen
Hexen
14 years ago

That was way below the belt GuernicaReborn but you're some what right;Nintendo haven't been showing up to E3's since the Wii came but who really cares .

GuernicaReborn
GuernicaReborn
14 years ago

I wasn't referring to their conferences, I was referring to their key demographic. The Wii and DS are geared toward young children, thier mothers and women. Three types of people you rarely see at or interested in E3.


Last edited by GuernicaReborn on 5/18/2009 11:03:47 PM

coldbore
coldbore
14 years ago

you are right, but isnt the wii the number selling of the next gen systems, so they must be doing something right, oh well im still going to enjoy my ps3 and even my xbox more

kratos17
kratos17
14 years ago

the cheapest price will always have the most sales

no matter how much quality your getting

Byakko2009
Byakko2009
14 years ago

That's not true when you think about it. Remember Gamecube? lol MS just had a 1 year headstart and the result was RROD and – contrary to popular belief – I believe a good majority re-bought out of warranty 360s.

GuernicaReborn
GuernicaReborn
14 years ago

It's not over till its over, and I think Microsoft has something big up its sleeve. Wether it is enough to topple Sony's loaded press conference… we'll see. I haven't looked forward to E3 like this in a while, it's actually exciting again!

WorldEndsWithMe
WorldEndsWithMe
14 years ago

I'd bet the farm they have something big to try to counter Sony.

Qubex
Qubex
14 years ago

Yhea, I have to agree… there is something lurking in their crack, I am sure!

Q!

"i am home"

kevinater321
kevinater321
14 years ago

probally a new xbox, All we can do is hope it doesn't come to that.

Mr Bitey
Mr Bitey
14 years ago

That's what I was thinking. Both M$ and Nintendo have been awfully quiet. M$ made waves last year with announcing FF XIII going multiplatform, and Nintendo's was simply a train wreck. I think they both will have something up there sleeves. It should make for a very interesting couple of days though.

Qubex
Qubex
14 years ago

That would be a disaster Kavinater321

Q!

"i am home"


Last edited by Qubex on 5/19/2009 8:56:32 PM

Gregory Freeman
Gregory Freeman
14 years ago

@kevinater321

here comes xbox 720 :O

i hope ms actually puts some effort into this system…

but an announcement of a 8th gen console so close to the start of 7gen seems like a pre-emptive strike aimed at ending the war they started and are losing at. because think about it… 8gen introduction will put sony on high alert, forcing them to compete (if the new xbox happens to be superior to the ps3) and forcing the end of 7gen war pre-mature…

sure the decade lifespan rule still stands… but support may be drafted away from the ps3 to focus on the playstation 4. which i think would be sad, because the ps3 has so much potential, and dev's might not feel a need 2 push last gen software.. but i could be wrong

Morals
Morals
14 years ago

Spoiler Alert.

.

.
.
.
Microsoft unveils
1. MGS4 coming to 360
2. 360 to get blu-ray, free upgrade at next RROD
3. all current PS3 exclusives are now 360 excusives.
(sarcasm)

Scarecrow
Scarecrow
14 years ago

Morals….

It's not moral to joke 'bout such atrocities.

NiteKrawler
NiteKrawler
14 years ago

Ohz no! What are we gonna do!? 🙂

King James
King James
14 years ago

He may have something with that Blu-ray theory.

Jawknee
Jawknee
14 years ago

isnt Blue Ray a Sony technology? wouldnt MS have to make a deal with the "Devil" in order to use Blue Ray?

The Stig
The Stig
14 years ago

It was Sony, Panasonic, Pioneer, Philips, Thomson, LG Electronics, Hitachi, Sharp, and Samsung that started Blu-Ray.

Kangasfwa
Kangasfwa
14 years ago

I agree. Nintendo will seek forgiveness and redemption. Microsoft will unveil a new camera no one will care about (I won't) and they may try to prove Alan Wake is not vaporware. Sony really has real momentum right now, not just vague promises of entertainment revolution (like ms).

Scarecrow
Scarecrow
14 years ago

I agree with the article.

SCEA has got to put on a show, a grand one, where they're supported big time by SCEE and SCEJ.

Sometimes SCEJ likes to hold off so that they can have things to unveil at TGS….

So yes, I hope we see Team ICO's new game. I can almost smell Gran Turismo 5 shocking the hell out of E3

Sony will punch the competition madly! MADLY I TELL YOU!

Mamills
Mamills
14 years ago

i bet 360 will get the bluray upgrade. they have to talking about changing the way media is viewed in the home. and both consoles seem to both be flirting with Wii envy (ie motion controls) which im really not a fan of. sorry motion controls arn't accurate enough for me to switch over.
Kojima's new project will be unveiled, but something tells me it will head to 360 for sure. i've been reading all over the net that he is going to continue teasing all the way up until Microsoft's press announcement.
seriously hoping to see some RPGs for PS3. valkyria has been holding me over but i need more.
FF7 REMAKE ANYONE!? (J/K i can only dream)
SONY better have something truly Epic that we haven't heard of before. the ball is in their court, what they do with it is up to them.
they have been lagging behind this entire generation and to be honest it's tiring to see them play catch up.
here's to what will (hopefully be a truly Epic E3/SONY Comeback) and if not, well we'll see how much longer i stick with supporting them

Oxvial
Oxvial
14 years ago

But wouldn't that make the xbox 360 cost the same price the ps3 has? plus still paying online?..also if ps3 makes a price cut now xbox 360 gonna cost more.

hehe that would be fun .


Last edited by Oxvial on 5/18/2009 11:36:06 PM

Mamills
Mamills
14 years ago

well right now the 360 is the same price as the PS3 once u add in everything to get it up to the same specs (- the bluray)

im sure they will be able to shave it down.

either way, it's microsoft, they are a software company 1st, their hardware is shit, so it'll just break anyway. where as sony is vice versa (with the exception of the crazy Lineup coming)

i mean SONY already has promised it to be their biggest E3 Ever so i am just gonna sit back and wait for the news to come rolling in

im sure they have something that no one is expecting, im not even gonna speculate on anything they may have lined up.

C'mon SONY we the Fans are waiting for ya

Jawknee
Jawknee
14 years ago

Again, isnt Blue Ray something MS would have to ask Sony in order to Use? i thought Sony invented Blue Ray.

WorldEndsWithMe
WorldEndsWithMe
14 years ago

360 wont add that, MS would rather die.

Qubex
Qubex
14 years ago

I don't know WorldsEnd… they may have no choice… die once or die many times trying!

Q!

"i am home"

xnonsuchx
xnonsuchx
14 years ago

It takes M$ a few to several YEARS to admit they did anything wrong/boneheaded. I doubt they would do a new 360 w/ built-in Blu-Ray, but COULD do another external drive. If they did, it would still be a player-only like the HD-DVD unit…not for actual gaming use.

No, Sony doesn't OWN Blu-Ray (alone, at least)…they kinda developed it w/ Pioneer and a consortium of them and several other companies got together to finalize the spec. So yeah, they get a royalty cut, but are not the sole royalty collector. HD-DVD was kind of an off-shoot when Toshiba and others decided BD was too expensive and wanted a cheaper option…M$ was one of the companies that joined Toshiba in the 'revolt.'


Last edited by xnonsuchx on 5/19/2009 4:19:40 AM

TheHighlander
TheHighlander
14 years ago

@xnonsuchx

HD-DVD was Toshiba's baby the whole way, they owned it completely, with the exception of those parts that were purely DVD. Sony doesn't, and never has, owned BluRay – any more than Pioneer has. The BluRay consortium owns BluRay and is made up from all the CE companies with the exception of Toshiba. Toshiba were invited several times, but wanted to impose their own constraints on BluRay, the other consortium members declined to agree with Toshiba's demands.

Microsoft partnered with Toshiba to develop the software for HD-DVD, and NEC did some of the chip work and other technology.

People always criticize Sony and bitch about them owning BluRay when the simple truth of the matter is that Sony never has owned BluRay, and BluRay is very far from being a proprietary Sony technology. Unlike HD-DVD which is almost the definition of proprietary, especially when you consider that there was only ever one tier one manufacturer of HD-DVD – Toshiba themselves. The fact that Sony got unfairly and wrongly criticized over the supposedly proprietary BluRay (that Sony apparently 'own' and forced down everyone's throats)was one of the key indicators of media bias. It sometimes seems that the tech media in the US has signed a deal with Microsoft and no longer report fact. Instead they appear to report distortion and FUD at the behest of Microsoft.

Microsoft may wish that they'd been a little more open to BluRay way back, because there's no way they can produce a BluRay drive for the 360 without it being a huge climb-down. However there really have no incentive to do so. No 360 game could ever be done on BluRay simply because there are already 20-odd million working 360s without BluRay. It would make no sense for any publisher to put a 360 game on a BluRay. So BluRay for the 360 is limited to movies, in which case folks should go out and buy a stand alone BluRay player or for a better bang for their buck, a PS3.

BluRay was a stroke of genius, and a brave decision, it will pay off long term for Sony – Just as the PS3 will pay off big time in the long run.

Gregory Freeman
Gregory Freeman
14 years ago

@highlander

First sentence from wikipedia: Blu-ray Disc (also known as Blu-ray or BD) is an optical disc storage medium designed by Sony to supersede the standard DVD format.

more down the page:

Sony started two projects applying the new diodes: UDO (Ultra Density Optical) and DVR Blue (together with Pioneer), a format of rewritable discs which would eventually become Blu-ray Disc (more specifically, BD-RE).[8] The core technologies of the formats are essentially similar.

clearly sony has some ownership over bluray, or at the very least, played the most important role in the invention of the bluray disk..

TheHighlander
TheHighlander
14 years ago

@Mordakai

Have a look at the list of consortium members, check the ownership on the BluRay rights, and have a look at Pioneer's technology portfolio.

Sony starts a lot of blue-sky (no pun intended) technology projects. Wikipedia is both right and wrong.

If you want to start dueling with quotes try this one;

"Blu-ray, also known as Blu-ray Disc (BD), is the name of a next-generation optical disc format jointly developed by the Blu-ray Disc Association (BDA), a group of the world's leading consumer electronics, personal computer and media manufacturers (including Apple, Dell, Hitachi, HP, JVC, LG, Mitsubishi, Panasonic, Pioneer, Philips, Samsung, Sharp, Sony, TDK and Thomson)."

…that's from the BDA. Too biased a source? OK, try this;

"Sony started two projects applying the new diodes: UDO (Ultra Density Optical) and DVR Blue (together with Pioneer), a format of rewritable discs which would eventually become Blu-ray Disc (more specifically, BD-RE).[8] The core technologies of the formats are essentially similar."

Did you note the bit about Pioneer? Which is precisely what I said is it not?

Alright "On February 19, 2002, the project was officially announced as Blu-ray,[11][12] and the Blu-ray Disc Founders was founded by the nine initial members."

That's Feb 2002, when was the first BluRay player launched? Oh, yes, June 2006, more than four years of intensive product and technology development later.

Even then the original BluRay players – including the PS3 were at the absolute bleeding edge. The Blue laser diodes were getting very low yields in production and cost over $100 a piece. Had Microsoft not jumped the gun with the 360, the difficulties in development of the technology should have kept BluRay from the market until 2007 when diode manufacturing began to normalize.

Oh, sure Sony has some key patents on parts of BluRay, so does Pioneer, and so do a few others. But that is not the same as owning BluRay.

So, please let's not get into the Sony owns BluRay argument, or anything else along those lines. I've been through just about every variation of the discussion and argument on forums all over the Net, and I really don't feel like rehashing it all more than a year after the death of HD-DVD.

sticklife
sticklife
14 years ago

i think microfoft will show some more of that one 'create you own game' game, maybe a video of forza(doubt it will be out for s while though), and maybe some DLC. who knows though. Did anyone else hear of the music download thing for the ps3? i wonder if it's true and if they'll show it. that would be big.

karneli lll
karneli lll
14 years ago

ms will show halo, announce gears 3, gta dlc and forza 3,some timed exclusives and a ps3 exclusive they stole.

Plus their motin control

Qubex
Qubex
14 years ago

Karneli… what you have listed sounds very realistic…

Q!

"i am home"

WorldEndsWithMe
WorldEndsWithMe
14 years ago

As far as any pre-E3 rumors, hints, hopes, and innuendos go I think it would be pretty hard for Sony to snatch defeat from the jaws of victory this year. Call me a sadist but I want MS to get whupped and look absolutely pathetic (as is their 2009 lineup).

kevinater321
kevinater321
14 years ago

But microsoft is smarter than that they know what they are doing if they do have nothing to anounce then they will bash on the ps3 and people will just eat it up. It's compleatly ridiculous how people follow microsoft like that.


Last edited by kevinater321 on 5/19/2009 9:06:26 AM

kratos17
kratos17
14 years ago

microsoft already admitted that sony's software line-up will be more superior this year

Xra897
Xra897
14 years ago

agree

isaya85
isaya85
14 years ago

I agree this is the year Sony needs to come full force cause as of right now M$ has this gen in the bag sad to say but Sony can change the game and E3 is the ticket, I say price drop $249 and more exclusive games is the most important for them at this point in time

The Stig
The Stig
14 years ago

MS has it in the bag? Maybe a year ago.

Byakko2009
Byakko2009
14 years ago

The only thing MS has in their bag is tricks. I game for treats not tricks!

b3mike
b3mike
14 years ago

I think Nintendo won this gen even though their console isn't even "next gen" but a repackaged Gamecube, who cares what Microsuck thinks they're still losing. I am not defending the wii, I don't even have one, nor would I want one until they put out an HD model only for mario and zelda. SD looks like crap on plasmas/lcds.

kratos17
kratos17
14 years ago

microsoft would be dead if it wasnt for their early launch and lower price than ps3

AntDC
AntDC
14 years ago

I hope as much as you guys that Sony give the best E3 presentation, but I hope the presentations themselves are good. Last year Microsoft just seemed to have more weight behind their announcements. Like the FFXIII announcement. Sony's announcements sort of just got pushed into the backround. I think this E3 Sony won't let that happen. They can't afford to let that happen.

WorldEndsWithMe
WorldEndsWithMe
14 years ago

Lets hope no one says "Oh just one more thing…"

King James
King James
14 years ago

I have faith that Sony will outshine M$ and Nintendo this year. But u ppl thinking that Sony has to announce something spectacular that you don't knowing about, are just fooling yourselves. I predict Sony will announce 3 times that you don't know about and only 1 them will appeal to you. And it most likely won't "WOW" you.

I think for Sony to win…they have to announce 2-3 new IPs, release dates for games like MAG, Heavy Rain, Uncharted 2, WKC, Demon's Souls, etc; and maybe something like firmware expansions or new hardware.

They do that and that'll crush Nintendo and surpass M$.

shadowpal2
shadowpal2
14 years ago

WHOA WHOA WHOA WHOA WHOA WHOA WHOA!!!!!!!!!!!!!

HAS EVERYONE FORGOTTEN ALL ABOUT GOD OF WAR III – YOU GUYS GOTTA KNOW THAT THEY WILL BE SHOWING SOME REAL-TIME FOOTAGE OF THAT!!!

That will make Sony win either way – no question about it.

xnonsuchx
xnonsuchx
14 years ago

Only for the people that CARE about GoW. Yes, the big fans of the previous games will eat up whatever they can, but counting on a single title to get almost EVERYONE excited is a longshot. I'm not knocking it at all…just saying I think titles with a wider appeal have a better chance of getting an amazing amount of attention.

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