No, the ratings themselves aren't changing; just the way they're displayed.
As reported by Polygon , the Entertainment Software Rating Board (ESRB) has revealed that the look of their ratings will be changed for the first time in over a decade.
It's just a slight alteration, as the phrase "Content Rated By" has disappeared and the registered trademark icon has moved from the top left to the bottom right. Also, the actual name of the rating now appears in black on a white background, as opposed to the oppsoite. It might not seem like a big deal, but it's done for the sake of clarity. Said ESRB president Patricia Vance:
"The goal is really to ensure that our symbols are displaying as clearly and legibly as possible in the increasing variety of environments that they're being displayed [in], including online and [on] mobile devices."
Anything you can do to make the ratings more obvious is fine by me. These ratings really can't be missed by parents, especially when they're even more legible now. And all the necessary education is out there, so I don't want to hear any more excuses. Don't know Grand Theft Auto V isn't for kids? Then you're making no effort whatsoever to find out.