The silliness and adolescent attitude of Saints Row is what sets it apart.
And Volition producer Jim Boone believes that this actually helps sales, as fans of the series have come to enjoy that over-the-top zaniness. In speaking to OXM , Boone said that the juvenile nature of the franchise is a big part of its success:
"Ultimately, I don't think that Saints Row's tone gets in the way of bigger sales. If anything, I think our tone is an element of our success. Saints Row is quite unlike anything else out there, and I think gamers crave unique experiences–I know I do. We have a lot of passionate fans that love Saints Row, so I think we are striking the right chord."
Boon added that past and present management have been pleased with the tone in question, which is the reason why this year's Saints Row IV continues in that irreverent direction. He says publisher Deep Silver never asked Volition to make any changes to the project, and he compared Saints Row to the movie series, "The Hangover:"
"Based on the overall reception and sales of Saints Row: The Third, I strongly suspect many people enjoy this aspect of Saints Row, even if some may not want to admit feeling that way. Thinking of a movie series like The Hangover–people love the humor but you might not want to discuss some of the finer moments of those movies with your mom, for example.
I think the same might be true for Saints Row. We do get an awful lot of feedback from fans telling us much they love our juvenile tone–with some asking us to go even further! Ultimately Saints Row IV doesn't try to take itself too seriously and we even have a lot of fun at our own expense."
Well, yes, nobody takes Saints Row seriously. But I think the problem some have with Saints Row IV is that it almost seems like inFamous or Crackdown , in that the Saints will now have superpowers and there will be aliens to fight. Plus, as this idea was in place for a mammoth Saints Row: The Third expansion, many gamers are concerned that we're just looking at elongated downloadable content…
Related Game(s): Saints Row IV