EA has turned to the likes of Battlefield and Medal of Honor to chip away at Activision's huge lead in the shooter category.
Unfortunately, after Medal of Honor: Warfighter flopped with the critics, analyst Michael Pachter says blockbuster franchise Call of Duty doesn't really have to worry about being trumped any time soon.
As reported by GamesIndustry.biz , Pachter said that such missteps "should not be taken lightly" and cited EA's drive to take FPS market share away from competitor Activision. And now, the Medal of Honor series could be in trouble:
"Warfighter's review scores may have destroyed chances for sequels in the all-important first-person shooter segment of the market…We think that low review scores will impair EA's (and the Medal of Honor brand's) reputation with those who pre-ordered the game or bought it as soon as it was released (likely some of EA's most dedicated customers), and believe EA alienated at least a small portion of these gamers.
Given the impairment to the Medal of Honor brand, we think EA is unlikely to take Activision's mantle as the leading developer of first-person shooters for several years."
Perhaps EA could take solace in the idea that Call of Duty: Black Ops II will also fail to impress critics. …but that might not do any good, as it may not have much of an effect on overall sales. When something gets that mainstream, review scores start to lose their importance.
Related Game(s): Medal of Honor: Warfighter