If you get enough people to enjoy the online multiplayer, the game should be a success.
Despite an only average critical reception, Splash Damage's Brink has apparently managed to sell plenty of copies and generate quite a bit of revenue, according to the developer.
In speaking to Gamasutra , studio CEO Paul Wedgwood revealed that Brink had sold 2.5 million worldwide, which has resulted in "120-$140 million in revenue." Obviously, though, not all that money went to Splash Damage, as they weren't the publisher. However, the team does plan to become a publisher soon, as they've announced their Warchest publishing program, which will focus on free-to-play games. First on the list is RAD Soldiers , a turn-based multiplayer strategy title set to arrive on iOS in June.
It's a little surprising that Brink managed to sell so well but it did have a lot of hype behind it, and it could be lots of fun with enough people…well, enough good people. But that's the same with all multiplayer-oriented titles, right? The campaign wasn't very good, that's all.
Related Game(s): Brink