Battlefield 3 is a great game, and should help EA's bottom line in the long run.
But before we get to that, the publisher has revealed their second quarter earnings report : revenue for the period rose 13.3% to $715 million, but they suffered a net loss of $340 million, a reversal of fortune compared to previous quarters.
Some titles that did well include FIFA 12 (8 million units shipped, 5 million sold), Madden NFL 12 (3 million units shipped), and Battlefield: Bad Company 2 has sold 11 million units during its lifetime. Additionally, EA COO Peter Moore said the publisher expects over $1 billion in digital sales, helped along by the likes of The Sims Social on Facebook, which has a whopping 40 million monthly active users.
As for Battlefield 3 , EA says they've already shipped 10 million copies. This has led to increased fiscal 2012 revenue predictions; EA now anticipates $4.05 billion for the fiscal year, up from the previously expected $3.83 billion. Yeah, that game is gonna help a lot.
Related Game(s): Battlefield 3