Take-Two Interactive announced today that it has established a new publishing label, 2K Games. 2K Games will publish a wide variety of both internally and externally developed console, PC and handheld products, including sports titles under the 2K Sports label.

2K Games will incorporate Take-Two’s Visual Concepts, Kush Games, Indie Built, Venom Games, PopTop Software and Frog City Software, as well as the team at Take-Two Licensing.

Paul Eibeler, Take-Two’s President commented, “Consistent with our strategy to diversify Take-Two’s product portfolio, the team at 2K Games is rapidly building a sweeping lineup of high-profile licensed and proprietary titles for console, PC and handheld platforms."

Certain titles previously planned for release on Take-Two’s Global Star label will now be released under the 2K Games label.

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