If you've already pre-ordered Killzone 2 at GameStop, you should have your redeem code, which will allow you access to a playable demo some time after February 2. But if you'd rather wait for the demo to hit the PSN, well…you can do that, too.
There has been some confusion regarding the demo's release on the Store, but now, it has been clarified: according to the MTV Multiplayer blog, Sony says the demo will arrive on the PSN on February 26, one day before the final product ships to retailers in North America. Of course, that just means you'll have to wait for several weeks after those who pre-ordered got a chance to play it… Said Sony's Scott Steinberg:
"Offering a playable demo to motivate pre-orders speaks to our confidence in the appeal of a game such as Killzone 2. We take this approach when we are convinced that the experience will cement a consumer's interest in purchasing. Retailers will then merchandise those demos within their stores and online to maximize their visibility."
Makes sense to us. Really, it all just comes down to advertising and marketing, even though it's a concept that Sony fails to grasp far too often. What they need to do is make Killzone 2 visible to the mainstream masses; the hardcore gamer knows all about it as they've been hearing about little else for the past few months. So don't count on the demo for "visibility;" just pump out the ads! We'll be waiting…they better start soon.
Related Game(s): Killzone 2